Message from the President and CEO
In recent years our society has changed dramatically with the spread of digital ICT usage, globalization, the declining birthrate, and the aging population. Today, customer needs and values are becoming more sophisticated, complex, and diverse. A wide variety of higher-quality services and responses are in demanded.
The real estate market in Japan is also changing and has transitioned from the scrap-and-build business to the housing supply business. Mitsui Fudosan Realty helps to develop better lives for our customers with our safe and secure transactions of existing housing, and through our responsiveness to meeting the diverse needs of customers. We also understand the trends in the expanding real estate market with the implementation of real estate strategies aimed at improving corporate value and the growth of domestic and foreign investment demand. Under these circumstances, we propose the first concept in the real estate industry to support the real estate strategies of our customers, including business entities and individual investors.
Our parking lot business has played an important function as infrastructure in meeting social needs through benefits, such as reducing the amount of illegal parking and improving the efficiency of logistics. This business is widely recognized as providing value to society. We consider parking lots to be the social infrastructure that contributes to improving the value of a municipality. We promote the development of parking as an added-value proposition for local communities. Car-sharing is becoming a new form of transportation infrastructure, and the recent addition of our car-sharing business takes advantage of the resources of our car park business.
Mitsui Fudosan Realty believes itself to be a company that will continue to grow by satisfying customers and social needs in the residential and living sectors. We will continue to provide high-quality services to optimize the value of dwellings and communities to contribute to the development of a more prosperous future for our customers and society.
Yasushi Endo
President and Chief Executive Officer
Mitsui Fudosan Realty Co., Ltd.